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The Uncola

The Uncola Advertising Button Museum
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The Uncola button back Advertising Button Museum
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Illustration of a sun with yellow rays going upward and white clouds at bottom with green text on top

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UC 152

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"Uncola" was part of the 7-UP slogan and advertising campaign from 1967 to the 1990’s. Launched in 1967, the 7-UP company's Uncola campaign was designed to appeal to a younger demographic by embracing bright colors, current day slang, and free-form art. The campaign generated billboards, posters, thermometers, patches, and various other items.

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