|Text on Button||EXPLORE KENTUCKY|
Illustration in green of person's head and shoulders surrounded by green text on a white background.
The Explore Kentucky initiative was established in 2013 to embrace environmentalism and outdoor recreation. The initiative collaborates with several innovative partners to uplift Kentucky’s citizens and natural spaces. Kentucky is known for its bourbon, horses, nature, and history which are promoted through this program for citizens and tourists to explore the state. Several exploration paths are provided to inspire adventure seekers in a variety of road trips, gastro tours, and other attractions.