Vote Elephant Donkey

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Text on Button VOTE STARLAC
Image Description

Red, white and blue striped button with the illustration of a donkey and elephant in the middle. White text. 

Curl Text The Borden Co (union bug) (union bug) (union bug)
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Year / Decade Made
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Additional Information

Starlac was a nonfat instant milk powder sold by Borden and marketed as an economical alternative to regular milk. They advertised it as having all vitamins and nutrients of milk without the water and fat.

Starlac was a sponsor for advertisements during the 1956 presidential election. A newspaper ad stated, “Be sure to vote on election day… vote for Starlac everyday!” with a 5 quart container of Starlac on offer for 37c. The campaign is carefully nonpartisan, showing both a Republican elephant and Democrat donkey smiling. That year, Dwight D. Eisenhower ran for reelection with Richard Nixon as vice president against Adlai Stevenson and Estes Kefauver. Eisenhower and Nixon won with 57% of the vote.

Sources

Albert’s “Big Circle” Market. (1956, 7 September). Save on all food needs all of the time. The Cumberland News, Cumberland, MD. Page 2. Retrieved from https://www.newspapers.com/image/60927219/?terms=vote%2Bstarlac

Catalog ID PO0476