Blue text and an light blue illustration of a bell inside a circle on a yellow background
Created for The Bell System, a collective of telecommunication organizations that supplied telephone service across the United States. The network combined AT&T, Bell Telephone Laboratories, Western Electric, and local Bell Telephone companies. This collective would produce countless communication services and products. It was the country's largest employer and worked with civil defense during the cold war era. The bell's image was designed by the Bass & Yager design firm in the late 1960s. It would become one of the most recognizable logos nationwide. On January 1, 1984, the Bell System ended; the U.S. Department of Justice had dismantled the monopoly.
Beatrice companies. (2017). Bell system history. https://www.beatriceco.com/bti/porticus/bell/bellsystem_history.html