Black text on a white background.
Red text on white paper which reads, "COMPLIMENTS OF THE HIGH ADMIRAL CIGARETTE THE WHITEHEAD & HOAG CO. BADGES & BUTTONS, NEWARK, N.J. PAT. JULY 17 1894. APRIL 14TH 1896."
This an example of one of many buttons distributed with High Admiral Cigarettes to promote the Hogan's Alley comic strip, created by Richard F. Outcault (1863-1928). The comic strip featured the character The Yellow Kid, AKA Mickey Dugan, a bald young boy wearing an over-sized yellow nightshirt, on which would be written different quotes (such as the example pictured) which featured in the comic. The Yellow Kid first appeared in Truth, a weekly humor magazine in 1883, but gained city-wide success appearing in the New York World newspaper as a single-panel color cartoon called Hogan's Alley in 1895.