Black and white photograph of Charlie Chaplin sleeping with yellow text.
A B C to hang: fold C up under pin. To stand: Insert B into A and lock.
© Hallmark Cards Inc.
K.C., Mo. 64141 Made in the U.S.A.
© 1972 Bubbles, Inc., S.A
National Goof-Off Week is a title and concept that has many different meanings. The week during the baseball World Series has been referred to as National Goof-Off Week, as well as the week between Christmas and New Year’s. In 1973, the term appeared as a copyrighted phrase by the Hallmark Company.
The phrase, Hallmark holiday, was coined due to the commercialization and monetization resulting from the popularity of small scale events. When the corporation effectively creates a "holiday" by merchandising on a little-known trend or local holiday, many consider that event as something the company created rather than brought to new popularity of a wide-scale audience.
Copyright Office. (1974). Catalog of copyright entries: Third series (p. 235). Washington: Author.
Wells, B. (1962, October 2). National Goof-Off Week at hand. Independent, 25(30), p. 3.