Additional Images:
Image Description:
Black text and a red illustration of a heart
Back Style:
Additional Information:
The I heart NY logo was created in 1977 by Milton Glaser for an ad campaign created by advertising agency Wells Rich Greene. The marketing campaign was sought by then-Deputy Commissioner William S. Doyle to increase tourism in the state of New York. The campaign was a wild success. The original sketch of the logo is permanently on display at the MOMA.
Catalog ID:
IL0046
Share with your friends: