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Hawaiian Punch I'm Ready

Hawaiian Punch I'm Ready Advertising Button Museum
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Hawaiian Punch I'm Ready button back Advertising Button Museum
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I'm Ready! "Punchy"
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White text on a red background with a cartoon

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Meet "Punchy," the famed mascot for Hawaiian Punch. The character was created by the advertising agency Altherton-Privett in December 1961, and artist Martin Mandelblatt is credited the mascot's design. "Punchy" eventually made it onto the silver screen as a cartoon character in February 1962.

Hawaiian Punch was originally created in 1934 by A.W. Leo, Tom Yates, and Ralph Harrison as an ice cream topping in a converted garage in Fullerton, California. Oddly enough, it was discovered by customers that it made a great tasting fruit juice when mixed with water. The original Hawaiian Punch had been concocted using seven fruit flavors: apple, apricot, guava, orange, papaya, passion fruit, and pineapple. As it stands now, Hawaiian Punch only contains 5% fruit juice.

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