|Text on Button||HOT OR COLD Borden's Chocolate Drink|
Illustration of a a glass of brownish red liquid with two children's heads above it drinking from straws with red and brownish red text on an off white background
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Product of Empress Specialty Co. 22 Jones Street New York 14, N.Y. union bug
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Borden Food Corporation was an American producer of food and beverage products that ceased operations in 2005. At one time, the company was the largest producer of pasta and dairy products in the United States. Borden's Chocolate Drink was essentially packaged chocolate milk that was marketed to children. Print advertisements regularly appeared for the drink picturing Elsie the Cow, a cartoon cow that was the mascot for Borden dairy products.