Chicagoland, You've Got Style
CHICAGOLAND YOU'VE GOT STYLE – Old Style
Multi color illustrated button showing an Old Style beer can in the center of downtown Chicago landmarks. Red helicopter hovers next to beer can. Pink, blue and white clouds in background.
Large scale beer can with 1970's pull tab shown with the Sears Tower, John Handcock building, Marina Towers, Wrigley building, Tribune Tower, and other Chicago landmarks.
Old Style was first brewed in 1902 by the G. Heileman Brewing Company in La Crosse, Wisconsin, under the name Old Style Lager. The original Heileman's Old Style brewery in La Crosse is now owned by the City Brewing Company.